Runway Fashion Show




How to put on a fashion show




The whole point of putting on a runway fashion show is to present the lastest colors, fabrics, and fashion trends collection to a live audience using models. The audience are the first group of people who get to see the merchandise first and be involved of the opinion of the collection. This more than just seeing it in a photo, illustration, or garment being hang on a hanger; the audience get the see the garment in 4-D dimension.


The goal of having a fashion show is to promote your merchandise. Its give people a visual statement about your collection in the most exciting and dramatic way to advertise.


You want to attract new customers, build clientele, encourage current customers to return. It give designers a chance to introduced new product or line of merchandise to customers at a fashion show.